![How Sales and Marketing Compete Like Rival Houses in the Original “Game of Thrones” [Infographic] image How sales and marketing compete like rival houses in the original Game of Thrones INFOGRAPHIC](http://cdn.business2community.com/wp-content/uploads/2013/12/How-sales-and-marketing-compete-like-rival-houses-in-the-original-Game-of-Thrones-INFOGRAPHIC.png "How Sales and Marketing Compete Like Rival Houses in the Original “Game of Thrones” [Infographic]")
Like different houses on “Game of Thrones” your company’s departments compete for power, glory and budget dollars. Some are peaceful like IT, HR, and finance. But some are fiercely competative rivals like sales and marketing. Sometimes it comes down to leads other times it is a fight for who gets credit. Other times the closeness of the two groups just breeds contempt.
From a social media standpoint sales tends to wield LinkedIn as its weapon of choice. marketing on the other hand likes to use Twitter and backs up its campaigns and decisions with analytics. Both can benefit from automation to bring the two houses together. This way leads can be graded and nurtured. And in the end ROI can be more accurately calculated to settle any disputes.
![How Sales and Marketing Compete Like Rival Houses in the Original “Game of Thrones” [Infographic] image Sales vs Marketing Game of Thrones](http://cdn2.business2community.com/wp-content/uploads/2013/12/Sales_vs_Marketing_Game_of_Thrones.png "How Sales and Marketing Compete Like Rival Houses in the Original “Game of Thrones” [Infographic]")
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How does your company compete internally like rival houses in “Game of Thrones?”?
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