Figures and Facts: Facebook Generates Over $2.91 Billion in Q2 2014

Facebook is definitely keeping on track with its great prospects, as the latest figures and facts show that the California-based social network giant generated over $2.91 billion total revenue in second quarter of 2014, representing a growth rate of 61%, compared with $1.81 billion in same period of 2013; while advertising revenue, mobile revenue, payments and other fees revenue were among the biggest generators, according the latest financial results reported by Facebook

The report highlights that advertising revenue reached $2.68 billion in second quarter of 2014, representing a 67% increase from the same quarter in 2013. The revenue generated from mobile advertising service saw a fastest growth among all segments – with 1.07 billion mobile monthly users, and 654 million daily mobile users, mobile advertising is now responsible for about 62% of total advertising revenue, up from last year’s 41%. Payments and other fees revenue topped $234 million, up by 9% from the same quarter 2013.

“We had a good second quarter,” said Mark Zuckerberg, “Our community has continued to grow, and we see a lot of opportunity ahead as we connect the rest of the world.” The Facebook founder and CEO, whose net worth has topped $33.3 billion, is now the 16th richest person on earth, ahead of Google founders Sergey Brin and Larry Page.

Here are some shocking figures and facts about Facebook business, by second quarter of 2014:

829 million users use Facebook every day, increased by 19% year on year

654 million users access to Facebook via mobile devices, increased by 39% year on year

1.32 billion Monthly active users on Facebook, increased by 14% year on year

1.07 billion users use Facebook on their mobile devices every month.

30 million businesses worldwide have a Facebook Fan Page

19 million businesses have mobile-friendly Fan Page

122% more per ad unit paid by business than they did last year

1.5 million businesses pay for Facebook ads

40 minutes is the average duration that people spend on Facebook per day

12 billion messages are sent on Facebook every day

250 million people use Facebook Messenger every month

$1.175 billion of Facebook revenue made from US and Canada, followed by Europe’s $757 million

1 billion searches are made on Facebook every day

3 billion engagements (posts, comments, likes and shares) about World Cup 2014 were made during tournament.

Figures and Facts: Facebook Generates Over $2.91 Billion in Q2 2014