How to Convince Your Boss to Send You to Dreamforce ’15

So your boss needs some persuading to agree to send you to Dreamforce. And the fact that 95% of attendees recommend it to others is not convincing enough. Are the sessions, training and events really worth the cost and the time away from your desk? The answer is yes, yes, yes. Let us help you prepare with four ways to convince your boss.

1. “Dreamforce will elevate our ROI”

Attending Dreamforce can help you maximize your Salesforce ROI. 96% of attendees surveyed said their business improvements outweighed the cost of going to Dreamforce. Attendees reported gains across key business metrics for sales, service and support, collaboration, marketing, and IT, including:

• 30% average increase in sales productivity


• 33% average increase in customer satisfaction


• 32% average improvement in employee productivity


• 41% increase in lead volume


• 58% faster deployment of IT programs

2. “There are unlimited learning opportunities at Dreamforce”

At the heart of Dreamforce are the amazing learning opportunities. The community comes together to learn and share best practices through 1500+ expert-led sessions, hands-on training, Cloud Expos featuring Salesforce solution showcases and thousands of partner solutions, Circles of Success where you can get your real questions answered by product experts, and even more. Explore some of the breakout sessions catered to your interests and areas of expertise here.

3. “There are networking opportunities galore”

Dreamforce is the largest gathering of the Salesforce community, and it’s your opportunity to make connections and share best practices. Whatever your role, company size or industry, the community is ready to share their knowledge, skills, or even just a Dreamforce lunch with you. Relationships are built morning and night throughout the event. Dreamforce is designed to connect you to people you can learn from, both in the online Dreamforce community prior to the event, and with the many networking events throughout the conference. Between the Welcome Reception, the Dreamforce Gala, the Dreamforce Plaza activities, partner parties, and more, you will have so many opportunities to spend time with your peers and learn from their experiences.

Plus, the Dreamforce experience doesn’t end with the conference. Online and offline communities are created to continue networking opportunities and the sharing of knowledge and information.

4. “We will be motivated and inspired to perform better”

Every year Dreamforce hosts keynotes that inspire and engage. These keynotes will elevate your mind. Don’t believe us? Check out last year’s keynotes to feel the power of Dreamforce.

We want you to join our keynotes, our community, and us at Dreamforce, so we’ve crafted a letter you can grab, personalize, and send to your boss to justify your trip – Click the at the bottom of the page. There’s something for everyone in your company. So pass it on!

How to Convince Your Boss to Send You to Dreamforce ’15