4 Ways to Hack a Great Company Culture

4. Communicating culture is essential

Poor communication could be really costing you.

Ultimately, the company vision has to come from on high.

It’s important that your management team has a clear idea of what he wants your company culture to look like, but it’s even more important that they communicate that idea to the rest of the organisation.

This is the only way a company can unite around a singular purpose — Benioff was instrumental in driving the Salesforce vision forward, your leaders need to do the same for your company.

If communicated effectively, culture should form an important part of everyone’s workday.

Here’s a quick example:

To form a collaborative culture, organisations need to make working together a key part of every employee’s workflow.

There are a few ways to do this:

i) Use collaboration software like Asana or Trello to make sure everyone is on the same page

ii) Hold frequent brainstorming meetings to make sure everyone feels like their ideas are heard

iii) Try an open plan format to your office instead of hiding everyone away in separate offices

Some companies are prepared to take an unconventional approach to achieve an awesome level of collaboration.

Software developer Valve actually gives each employee a desk with wheels and encourages them to ‘roll around the office’ and get involved in projects that they can add value to. This whole process is documented in theiremployee handbook — well worth a read!

You may want to keep your desks firmly anchored in place, but ensuring effective communication flow from the C-Suite down will make your culture far more likely to stick.

Summary

At the end of the day it all depends on priorities. Creating an awesome company culture does require a certain investment, some companies go as far as appointing a ‘Chief Cultural Officer‘ to manage the process.

Providing your team with a great working environment is the best way I know of to get them to go consistently above and beyond the line of duty — it’s also the one of the best ways to attract top talent.

This post was originally published on the Beamery Blog

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4 Ways to Hack a Great Company Culture