dimanche 29 septembre 2013

How To Turn Your Sales Team Into Mutants—the Good Kind

How To Turn Your Sales Team Into Mutants—the Good Kind image mutantThe way Hollywood tells it, you have to be the victim of a toxic waste spill or a scientifically enhanced spider bite to be capable of miraculous feats of awesomeness. We know many a sales manager has looked at a lackluster sales team and thought—to themselves, not out loud—“What I wouldn’t give for a little toxic waste right now. The good kind. The kind that would turn my sales team into sale-closing mutants.” And who can blame them?


We’re here to tell you that you can have a freakishly efficient (and successful) sales team without exposing them to the almost certain risks of noxious chemicals or untested spider venom. The key is splicing not genes, but strengths. Your agents’ skills paired with voice-based marketing automation tools will get you the right kind of mutant.


Speed Meets Need


Your agents may be great at pitching your product/service to potential customers, but if they’re not getting to the phones fast enough, they may be throwing away your leads. Advanced call forwarding options erase this problem. With the ability to forward calls to an agents’ cell and office phone simultaneously, ring several agents’ phones at once or in a specific order, forward calls based on your office schedule, etc., you don’t have to worry about important sales calls going unanswered. Your agents’ skill of providing the information prospects need, spliced with the speed offered by advanced call forwarding creates one heck of a combo.


Web Leads Meet the Whisper


Your agents are used to following up with leads that submitted their information in a Contact Us form online. But what if they didn’t have to go out of their way to be connected with those leads? For many businesses, web leads slip between the cracks because they get lost in the tornado of other prospects who might be calling your business directly. What if, instead of having to follow up with web leads separately, you gave your agents the ability to be connected automatically with leads that submit to a web form online? You can, you know. When web visitors complete a form online, voice-based marketing automation tools can immediately call your sales team, “whisper” the leads’ information to the rep, and then (if the rep accepts the call) connect the two in conversation instantly. Your agent doesn’t need to do anything fancy. The ability is built in.


Alignment Meets Awesomeness


Sure, your sales team is awesome. But they could be more awesome. How? By splicing their talent with talent from your other teams. The companies with the smoothest processes are those that can boast of departmental alignment. When your business is well-aligned, marketing can pass lead source data to sales when they get an inbound call; sales can pass lead lifecycle data back to marketing to optimize programs; and support can access complete customers histories and sales call recordings to improve service. What’s better than one department of freakishly efficient employees? An entire company full of them.


Want to know more about using voice-based marketing automation tools to turn your sales team into sale-closing mutants? Download the free Definitive Guide to Voice-Based Marketing Automation. No registration required.






via Business 2 Community http://www.business2community.com/sales-management/turn-sales-team-mutants-good-kind-0624720?utm_source=rss&utm_medium=rss&utm_campaign=turn-sales-team-mutants-good-kind

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